will hyde
REVEALS HIGHLY ANTICIPATED EP “with u in mind”
will hyde from Melbourne has revealed his highly anticipated debut EP “with u in mind.” Following up four hit single releases, “easy for u.“, “meant to be.”, “over u.” and dark until september.”, the raw and deeply personal EP marks the first chapter of will hyde’s solo endeavours, as the talented 20 year old embarks on an unmissable pop journey.
“‘with u in mind’ feels like a snapshot in time for me.” said hyde. “i love the fact that i can revisit these songs & listen to them as a diary entry/chapter from a different part of my life. the thing i love about the world is that everything is constantly changing, my situation now is not my situation tomorrow. knowing i can use these songs as a reference point for getting thru obstacles i will surely face in the future, makes me feel grateful.”
“with u in mind.” seamlessly transitions from one tune to the next with captivating vocals and synths that show off hyde’s producing pedigree. Delving deeper into the complexities of relationships, grappling with the past and self-discoveries with each tune, ‘with u in mind.’ is a stunningly moving and deeply personal string of alt-pop tracks.
“‘with u in mind’ summarises a lot of emotions over the body of work. it’s sort of scattered sonically yet tied together with the same umbrella of emotions i was feeling – hurt, rejection, shame, love, connection, hope.” said hyde.
will’s first single release,“easy for u.” served as the perfect arrival into the pop world. The 20 year old balances lyrically raw accounts of some of the toughest realisations in relationships with crisply layered rhythmic beats that makes the track impossible to sit still whilst listening to.
WATCH THE VIDEO FOR EASY FOR U
“easy for u.” was closely followed by the funky, 80’s-infused dance track “meant to be.”, premiered by triple j’s Home and Hosed. He then revealed the Domanic Fike-esque track “over u.”, which had fans clamouring for more. These bonafide bangers have firmly placed will hyde at the centre of a new DIY-pop revolution.
WATCH THE VIDEO FOR MEANT TO BE
Developing beyond his teenage producing project SŸDE, will hyde has emerged as a fully-realised solo artist. “Taking the emotion out of a song is the most important bit,” Will has stressed. “Each release draws you deeper into his world, which has been built by laying all the broken pieces on the table, before slowly gathering and rearranging them to create something positive and new.” At only 20, will’s music glistens with texture and a relatable balance of joy and melancholy that his early ventures couldn’t evoke on their own.
“with u in mind.” also includes tracks “too close to love,” an honest exploration of the complex negotiations between ourselves and the relationships we are in, and “misfit,” a nod to those lonely feelings with an inspiring and encouraging message of support.
WATCH THE OFFICIAL LYRIC VIDEO HERE FOR OVER U
As a teenager in a producer duo project SŸDE, Will found early success to the tune of over 65 million streams and nearly 1 million monthly listeners on Spotify alone, including praise from triple j (including being 2017 Unearthed High finalists). However, as SŸDE’s profile rose so did Will‘s detachment from the commercial beats behind his name. Fortunately, taking the risk to leave behind a fracturing relationship with his musical partner and bring SŸDE to a standstill would have its own rewards.
Already, hyde’s musical talents are being recognised as the next important thing in the current pop revolution. Just as importantly, his authenticity is capturing hearts at every turn, establishing him further with every release as he is able to flaunt his boisterous personality in a solo project that glides beyond genre or hype. Will is confirmed to be working alongside Creative Director Stefan Kohli, who is the creative mastermind behind Jeremy Zucker, and has previously worked with Mac Miller, Ariana Grande, LANY, Lauv, Trippie Redd, Iann Dior, Offset and more.
“with u in mind.”EP is available to stream on all platforms now.
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