MAE KRELL RELEASES
NEW SINGLE & VIDEO
New York-based singer-songwriter Mae Krell shares their new single “rest stop” and the accompanying lyric video. There is an undeniable emotional rawness to “rest stop.” Underscored by layered, lush instrumentation, Mae’s vocals bristle with palpable emotion as they come to terms with the loss of a friendship: “I’ve been much worse than this / am I not yours unless I’m sick? / was I better to be around / when you had to pull me out?”
Mae started to write the new single when their car broke down in the trucking area of a rest stop. They were feeling lost in life, both figuratively and literally. “I was sad and still processing a really painful friend breakup and just overall not in a great place,” Mae says. “In writing ‘rest stop,’ I was learning that sometimes getting healthier and becoming more independent can end in a loss of a relationship. And, as this specific friendship ended, I started to realize that maybe it wasn’t as good for me as I thought it was.”
For the accompanying music video, Mae hit the road with visual artist Caro Hallock to revisit the aforementioned rest stop. The video chronicles the journey back to where the song was first conceived through nostalgic and timeless road trip footage.
Following a two-year hiatus, Mae Krell returned in early 2020 ready to embark on a new musical era. With a newfound maturity and understanding, they have perfected their folk-pop sound and introspective lyrical chops. At just 22 years old, Mae exudes a musicality wise beyond their years. Influenced by revered singer-songwriters like Bob Dylan, Phoebe Bridgers, and Gregory Alan Isakov, their songs are intimate reflections that confront trauma, self-love, and personal truths. Their singles have amassed millions of streams to date, with last year’s singles “wash,” “home,” and “garden,” all individually breaking over 500K streams.
In addition to their artist career, Mae has worn many different hats in the music industry, photographing live music for Rolling Stone and Sony RCA, founding the online music publication Tongue Tied Magazineand, most recently, starting Bitch Mgmt, a multimedia marketing and PR company. With a multitude of career milestones already under their belt, Mae is taking it one day at a time and focusing on writing and recording songs that reach new emotional heights.
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